Abercrombie brand protection function

Founded in 1892 by David t abercrombie, forestry science and technology has Berlin sports and migration. It is in the late 1960s, until it is limited in 1988, the acquisition, management and human resources, mike plus "casual" brand, in the form of great luxury in the travel company providing commodities.
Management and marketing
Company officials
Below is the leading company officials fitch Co., LTD (&
Michael s. jeffries - chairman and chief executive, Jefferies held since 90s of the 20th century, this position. He has been renovated brand and various aspects of the company.
Diane AnNaChang - executive vice President of purchasing
Leslee k. Herro - executive vice President layout
David s. Cupps - senior vice President, Sec and total legal adviser
Thomas d - the communication
Richard Clarke - executive vice President and chief financial officer
Amy Zehr - vice President of the shop
Company headquarters is located in the "home". It has branches in milan, Italy in Europe.
advertising
Official logo milu deer (& fitch through its senses. The photos and the market's beach, architecture, or overlap in grayscale mountains. Photographer is Bruce weber's marketing, photography Calvin klein and Ralph lauren. Model and the photos are seasonal about "preview", and new faces in the web site before, this feature. Only choose photography and renamed "photo gallery." "a&f casting" instead of "a&f new faces" propaganda and give information is for marketing activities. The company only "brand sale personnel" (shop), the staff activities. They use special good-looking models, to attract young people to buy clothes.
The protection products and brands
Company adopted at the luxury brand trademark. When using this brand slogan "the most outstanding cashmere, pima cotton, high quality leather manufacture in casual clothing, body consciousness," and "the implementation and/or merged by mechanical... most upscale denim..."
A man's intense perfume, cologne, Colden 41, proof. The perfume of women, including perfume, perfume 41, Wakely classic. At the same time, fierce, 8 Cologne41 and perfume and additive compliment, that ye also love one another. Ezra cologne fitch (advanced), Ezra parfum was described as "avatar" (& fitch heritage, until they were stopped at cologne. Christmas is proved by removing a year 2006 (though some stores carry cologne. Perfume to prove) in the perfume of retirement. 8 have intense market in most heavy perfume, because they are the signature scent brand.
For popularization and enhancement of counterfeit goods, abercrombie fitch ratings. In 2006, the company's brand protection (& fitch plans to solve the problems in the world (Taiwan, mainland China, Hong Kong, Japan, South Korea) legal force is a global. [and] shane battier, join this company in November 2005, is responsible for the project supervision. Berry with special player before the FBI, it is part of the program, the intellectual property rights in the news conference. Announced that from active a&f "program will improve the actual and the strategy of the power to eliminate illegal abercrombie." product, fitch ratings
Course contents include brand protection of all, Main forestry science and technology, agriculture, forestry, technology and RUEHL {Hollister closed brand by the end of January 2010). Ensure consumer awareness to this question, (& fitch brand protection and abercrombie brand protection function suggest consumers buy real shops and report suspected a&f fake.
The company's brand fitch abercrombie gift card, have been consumer affairs "(" no fraud, such as the deadline, dormancy, after the cost.
Other a&f brand
There are four other concepts, in addition to its namesake forestry science and technology (& fitch. Although called subsidiary, brand does not violate the definition of brand; all were exactly the same situation (and management team. Fitch company (& fitch full rights and ownership to each of the following brand trademark.